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Grow happier and faster

Leadingrowth Consulting Services 

 
Businesswoman

Do you want
Consistent Results?

-  Reduce Error 
-  Increase Accuracy 
-  Improve your Growth Rates
-  Enhance your Success

Market Research

User Research

Qualitative Research

Quantitative Research

Customer Discovery

Survey Design

Growth Consulting

Problem Diagnostics

Blue Ocean Strategies

Idea to Income

 

Done with you

Want to Grow your Business or your Brand?

Dr Karen W Miller (PhD) has been studying Business Growth as a researcher since 2000.  She has a Diploma in Marketing, a Bachelor of Business (Hons) and a PhD (Management).  Along with 42 publications, Dr Karen W Miller (PhD) is co-author of the Book, Marketing Research: an integrated approach to solving business problems.  Because Karen is both a qualified Qualitative and Quantitative Researcher, the book she co-authored equally divides these two approaches into solving business problems.  Since 2008, Dr Miller has collaborated with over 5000 business leaders using Design Thinking, Agile, Branding and Business Growth approaches to assist business owners with growing their business, brand or influence. 

Karen works with you in a "Done with You" approach to Business Consulting.  Dr Miller specialises in the area of Business and Brand Growth. 

 
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Done with you

Collaborating with leaders on solutions to grow your business, brand or your influence

We help you to grow your business, your brand and your influence.  If you're a purpose driven business or a social enterprise then we are very interested in getting to know you more.  We have an Empathy-first Research approach to growing your business, brand or your influence.   We help get your ideas off the ground and moving. We can help you with any part of the Idea to Income journey.  If you like us and we like you then we can discuss how we can work together.

 
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GROW

your Business, your Brand & your Influence

 

How to grow
Consistently

If brands want to grow with consistency, then they need to have more predictability with their success.  To increase predictability brands need to reduce error. 


Most error is to do with a mismatch of products, services or experiences that are misaligned with the needs of the brand's prospects, users or customers. 


When brands are delivering new products, experiences, services, or ideas to market most of them fail because people don’t buy them. 

-  People don’t buy, as the offerings don’t solve a problem that is important to them. 

-  People don’t buy because the offering doesn’t fit an unmet need. 

-  People don’t buy because its not going to help them achieve a goal. 

-  People don’t buy because they don’t understand the offering. 

-  People don’t buy because they don’t see a fit between themselves and the offering. 

There are many reasons why people don’t buy.  Research shows that all of the reasons people don't buy have to do with a mismatch between the person and the offering.

To increase the purchase outcomes a reduction in the error of mismatch is vital. 

Empathy-first Research Approaches listen to prospects, users and customers. They actually hear them, and they use methods to understand them, and their reasons for buying. 


Empathy-first Research helps to reduce the error. 


If you want to grow consistently then the best way to do this is to reduce the error by using Empathy-first and People-Centric approaches to growing your business, your brand and your influence. 

 
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Consulting Services

Data led ideas

new markets, new offerings
create great customer experiences

Growth Champion

grow your brand, strengthen your influence
improve your mindset, grow happier people

Add value

improve your agility, problem solve, creative innovations, design thinking, agile, ecosystems

Research

Market research, customer research, interviews, focus groups, card sorting, surveys, observation, ethnography, projective technique

 
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Let's collaborate

LUXURY BRANDING -  We help you to build or strengthen your creative brand, tell your story, build a luxury brand, and stand out so your target audience finds you.


PERSONAL GROWTH -  We help you with professional development, strengthen your creativity, entrepreneurial mind, and growth mindset through a series of workshops, programs, coaching or personalised consulting services.  Select from our range of “out of the box” or select “personalised” offers.


BUSINESS GROWTH – We help you with the strategy, marketing and branding so you can focus on  your own creative freedom, imagining, developing, designing, and doing what you do best.  We assist you with entrepreneurship, working with you to build simple structured processes that guide you from idea through to branded impactful output.  We keep it simple, so it is easy for you to follow and do.  We co-create these with you, support you, or if you prefer, we can do it for you, or we can teach you how, so that you can do it yourself.

RESEARCH - Digital ethnography, interviews, surveys, focus groups, card sorting, market research, survey design & questionnaire design, analysis and reporting

 
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Your first 15 min Consultation session is a Discovery Session to see if we can work together and it is FREE

If you don't ask, you'll never know

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Done for your Solutions

Some of our leaders want "done for you" solutions.  Other leaders say "let's work together"and prefer a consultancy approach.   Other leaders prefer to "learn how" so they can do it themselves, drive their own innovations, improve their innovation outcomes and lead happier teams faster through the innovation pipeline.

We help leaders who are trying to improve their innovative capabilities, leaders who are analytical, and want help with finding their creative genius and re-learn how to flex their imagination muscle. We also help leaders who use their creative genius daily, who imagine often, are fantastic at coming up with new ideas, yet need help with bringing the greatest of those ideas to life. It doesn't matter whether you are a creative or analytical or somewhere in between, our frameworks, tools, and roadmaps can assist you with where you want to go. We help leaders move forward. 

 

Enhance your own Capabilities 
Up Skill

We provide you with a learning guide, videos, templates, tools, roadmaps, and practical advice to get you started today.

Dr Karen W Miller has been teaching MBA and PhD Business students since 2003.  We have collaborated with over 5000 leaders on Business Growth, Branding, Marketing, Learning Design, 

Market Research, Customer Experience Design, UX/UI Design, Entrepreneurship, Product Development and Ideas to Income. 

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Case examples

Circular Economy Artisans

Problem: How to find new markets for circular economy artisans 

Approach: design thinking, luxury branding, digital marketing, market research, growth strategies

Solution: Developed simple, repeatable business systems and processes, designed brand strategies and stories, identified, designed, and prioritised strategies for new markets.  Digital marketing and online branding strategies for innovative upcycled artisan wares.


Online Higher Education

Problem: What MBA Courses will be relevant to leaders in 2025 who want to study an MBA  Speciality in Entrepreneurship and Marketing

Approach: design thinking, marketing research, customer discovery, learning design, experience design 

Solution: Identified, designed, and developed a 2025 strategy, with a timeline and priority for new MBA courses, revitalised existing MBA courses, and developed a program of executive courses in entrepreneurship, marketing AI, digital marketing, branding, online business startup, strategic marketing and online business consulting.

Dr Karen W Miller has taught MBA students since 2002.


Indigenous Beef Project

Problem: How to develop branded beef offerings to support sustainable communities, employment, education, and training outcomes for Indigenous Australians?

Approach: design thinking, market research, luxury branding, and digital marketing strategies

Solution: develop an indigenous value-chain chain gate to plate strategy, which includes indigenous graziers on indigenous land, indigenous supply chains, beef tourism packs, indigenous artisans, and indigenous chefs with a modern take on Australian foods.

Wine Tourism 

Problem: How to improve cellar door sales

Approach: customer experience research, ethnography, observation and design thinking to gain a clearer picture of customer value drivers

Solution: develop a wine tourism experience that focuses on learning about visitor needs, and teaching visitors about the wines, how to pair them, and matching wines with customer needs and occasions.

 

Testimonial 

We wanted to change our Business Model so there was more consistency with our income. We knew the best way to do this was by developing our own brand.  We didn't know how to develop a brand.  Karen helped us.  After conversations with dad, my wife and myself, Karen helped us develop our brand story.  She helped build the brand, reconfigure the supply chain, and implement brand strategies. 

Marty, 4th Generation Beef Producer

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Businessman

Testimonial 

We have shared the Leading Innovation eBook with our team and watched the videos that come with the book.  The book and the videos helped the team understand some of the concepts and ways of dealing with complex issues and holdups. The book is practical and the activities are helpful. After getting so much out of the book we asked Karen to conduct three workshops with our team. She was professional, warm, inviting and showed me new ways to facilitate ideation sessions to get the most out of my team. I would highly recommend Karen and Leadingrowth.

Melvin Washington, Chief Innovation Officer